India's leading television channel group Star TV has now launched their official website to access videos of their shows from Star Plus, Star World, Star One, Channel [V] And Star News TV channels via internet, the site currently features few episodes but the company plans to upload its video archives on the website in future.

The website makes use of Star Player (a Adobe Flash based player) and is monetized by in-video advertising, the company also plans to make this platform available to other broadcasters and is currently in talks with three TV channels.