When it comes to doing business, we don't expect any foul-play by big corporations like Facebook - but, that does not seems to be the case here. As you can see from the official pitch of facebook ads, these ads are supposed to be highly targeted and should result in engagement. However, this is not what advertisers are experiencing - as an example the "US Department of State" spent $630,000 to acquire 2 million likes to their Facebook page only to realize that only 2% of these were engaged. Advertisers are seeing that not only the "Likes" supplied are from fake profiles, but they are way off target even when opting for strict demographic boundaries to promote the content on. Do watch the excellent video posted below on what facebook is selling and what advertisers are getting.

It's always a big news when world's largest online social networking website introduces new changes, the last time this happened was when facebook launched the Timeline feature; Many of you loved it and many not.

facebook is once again all set to revamp the newsfeed. With a better clutter free interface which focuses more on stories from the people you care about, the redesigned feed is highly visual with bigger and brighter photos, videos, news articles, maps etc. shared by your friends.

The new design will be rolled out gradually to all users, you can get it before your friends using the link shared at the end of this post. Also, do watch the introduction video posted ahead to get a gist of what's into offering.

Facebook has been testing the "Pay to promote" feature on "Pages" for some time now, this feature has now been rolled out to some personal accounts as well.

As you can see in the images posted below Facebook prompted me to promote an "birthday wish" personal message by paying for it, paying to promote an post results in higher placement of item in newspost ensuring greater visibility. It seems facebook has now started to "LIKE" your wallets, hope they do not push the envelope too far.

Facebook Ads is the perfect place to start your social advertising campaign, and here is a chance to grab a €50 (~65 USD) worth of free Facebook PPC advertisement coupon absolutely free for everyone.

Pay-per-click advertising is already a huge market and PPC on social networks is also gaining momentum, while traditional PPC advertisement's like Google Adwords and Yahoo Search Marketing allows users to target ads based on demographies, social media advertising enables them to micro target ads according to age, sex, demographies and even interests allowing advertisers to connect with their exact target audience.

Facebook is one of the top social network offering advertising opportunities on their network, to make advertiser try Facebook Ads the company is offering free $50 advertisement credit voucher, simply use the coupon code below to to take advantage of the free advertising offer.